What’s new in Magento-2.3.7- 2.4.x - Quarterly Updates-Upgrades
It has been a while since Monday, May 21, 2018, when Adobe Nasdaq: ADBE entered into a definitive agreement to acquire Magento Commerce for $1.68 billion. They have certainly provided consistent updates over a quarterly period, that keep product upgrades simple and always catering with added new features or new improvements There are also many extensions available online and th ...
Google My Business Listing Harmful for Online Store SEO?
Google is loath to verify a business that does not have a proper bricks and mortar presence. In our experience this has resulted in quite a few video verification sessions that have gone horribly wrong. One time because there was no proper signage and another because there was not a dedicated reception area.
How to Preserve Your Google Rankings when Launching a New Online Store
Why Do I Need 301 Redirects When Launching My New Website? If you already have a website and then build and launch a new one, there is a hidden problem that you need to be aware of. It work like this... Say you have selling pulse oximeters on your online store since the COVID disaster made them a popular online purchase. Then at some stage you upgrade your online store, causing ...
5 Ways to Boost Online Sales While Lowering Ad Spend
Google Google Google
Online search is all about Google, which has dominated search in Australia for years and currently shows no sign of abating. Here is a striking example from Clicky, for 2016; it shows that Google has over 90% share of all Australian searches. (Similar data from other sources puts Google’s share at well over 80%)
Using Schemas to Enhance Local Business Search Presence
By adding a schema that defines your customer’s address as a structured object, you can enhance its appearance in web search results and as a bonus probably garner better rankings as a bonus. (Confused about what a Schema actually is? Find out more here).
Done properly this will correctly inform Google about the location details of a website’s owner. In fact, this should be the first step in implementing schemas on any website.